3 Sotheby’s International Realty Postcards You Can Send: Just Listed, Just Sold, Farming

Farming postcards are an amazing way to keep a realtor’s pipeline full.

With the right marketing messaging, you can easily capitalize on everyone’s real estate goals. You just need to tailor them to your audience’s wants and needs.

Try out one of these Sotheby’s International Realty farming postcards to acquire some listings!

1. Remind them you can help them achieve their real estate goals with farming postcards

People always have real estate goals, whether they realize it or not.

An absentee homeowner wants less trouble managing a home they don’t live in. An older couple wants to downsize for less upkeep, while new parents want to upgrade.

No matter what walk of life someone is in, they have real estate issues. Remind them that you can take away these burdens with a postcard!

2. Show homes you’ve just sold to build credibility

Sometimes, homeowners are scared of the idea of selling their home because they don’t have any faith in the realtor.

The same goes for those looking to buy a home – if they don’t believe you have the knowledge to navigate the local market, they probably won’t hire you.

Give yourself some social proof – like listing some recent properties you were able to sell – to reassure the recipient you have what it takes to accomplish their real estate goals in a competitive market.

3. Utilize 5-star reviews to build social proof for just listed postcards

Another great way to build social proof? Putting a 5-star review from a previous client, right on the front of the postcard!

And there you have it! 3 Sotheby’s International Realty postcards you can send – right now!

Design and mail your own cards using the templates from this blog post! Click here to start designing now!